A business valuation appraisal specialist providing services to a client.

Certified Business Valuation Services in Phoenix, AZ

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A business valuation appraisal specialist providing services to a client.
A business valuation appraisal specialist providing services to a client.

If you consider selling, buying or a merger and acquisition of your company, Wiley Financial provides trusted business valuation services in Phoenix. Business valuation is fundamental in finding the best value for a business transaction. A valuation of a business depends on its profile and the interests of the potential buyers. Conducting business valuation in Phoenix is an essential milestone. It provides your business with an intrinsic value. Business valuation projects an estimated position of your company within the competitive market and offers future market and financial expectations. The types of products, cash flows, sector and the size of your company will determine the valuation method.

Curious About the Value of Your Business?

Pre-Money and Post-Money Valuations

1. Pre-Money

Pre-money valuation is the financial position of a business before the input of investors’ capital is injected into the business. It is usually determined by calculating the business assets, revenues, and liabilities. The valuation analysis may also comprise the business plan, market, competition, external factors and strategy. The assessment provides the company’s value before any pool of funds is added by investors.

2. Post-Money

Post-money valuation provides the business value after investors have raised capital through fundraisings. Based on the post-money valuation recommendations, an investor will inject a similar amount of capital into the business. After the pre-money valuation, more shares for the investors are added. The investors are therefore allocated some percentage ownership of the company that correlates with the amount of capital.

Frequency of Business Valuations in Phoenix

You may perform your business valuation for various reasons. These reasons will determine the frequency of the business valuation. Investors often perform business valuation and appraisal in Phoenix, AZ, when making investment decisions or on an impending IPO. Other periods of conducting business valuations are when there are potential buyouts or sales. It is recommended to hire a reputable firm for business valuation services in Phoenix. The complexity and the process involved in the valuation call for an experienced valuation expert. Small businesses may conduct the valuation on rare occasions or avoid them. However, for strategic planning purposes, a small business may conduct a business valuation within five or ten years of starting the business. Small businesses that do not require funding from investors may opt to value their assets when selling their businesses.

Businesses that rely on financing from investors and have high levels of investment might require annual or yearly valuation annually or when needed. Some activities such as business analysis may necessitate a business to conduct a business valuation. Business valuations are normally done according to the market’s economic landscape movement. In addition, companies that deal with high-stakes of transactions and activities require regular valuations. Wiley Financial offers comprehensive advice and business valuation services in Phoenix. You will get precise information on the type and frequency of your business valuations.

Business Valuation Approaches

Comparable

The comparable approach is the most famous valuation technique. It is easy to understand and is a straightforward approach. The approach uses a simple and basic valuation formula. The comparable approach draws financial metrics from similar businesses for analysis. These data include EBITDA, tax, net profit, earnings, revenue and interest. A valuator can easily compute the valuation based on similar businesses that have undergone sales or acquisitions in the market. There are several factors to be considered when looking for comparables. These include size, market, customers, purchasers, and synergies.

Discounted Cash Flow

Discounted cash flow uses a projection or a future forecast to determine the valuation of the present cash flow. A forecast of five to ten years is used to find the current value of a business. The main limitation of this approach is the difficulty of forecasting a business’s cash flow in the future. There are two variations of discounted cash flow.

1. Discounted Factor

The discount factor represents the buyer’s uncertainty about future cash flows. When the discount factor is higher, the buyers will be less confident and vice versa.

2. Terminal Value

A discounted cash flow must have a terminal value. The terminal value represents the value allocated to cash flows after exceeding a certain date. A common value normally used is the sale value and residual value.

Assets Based or Sum-of-the-parts

This approach’s principle is that a business’s total value is the total sum of its parts. Unlike the comparables sales cash flow, asset-based valuation focuses on the business components such as equipment. Businesses with assets such as machinery or furniture employ this approach for their valuation. The best thing about this approach is that the buyer knows the actual item they are buying. The asset-based method is a good fit for businesses with departments that operate independently or under different conditions.

Wiley Financials is an expert in all aspects of business valuation services in Phoenix and other parts of Arizona. Contact us today to get started on the business valuation your company needs.

Market Capitalization Approach

When your business has publicly traded comparables, or you’re transitioning from public to private ownership, the market capitalization approach delivers clarity. This method multiplies your outstanding shares by the current market price, then adjusts for private company factors. It’s particularly relevant for Phoenix tech companies eyeing acquisition or recapitalization.

At Wiley Financials, with our certified business services, we don’t just pull numbers from similar companies. We also analyze market conditions, investor sentiment, and industry-specific multiples that reflect your true position. Whether you’re preparing for a strategic buyer or private equity transaction, this approach grounds your expectations in real market data.

Replacement Cost Method

What would it cost to rebuild your business from scratch today? The replacement cost method answers that question with precision. This approach calculates the expense of recreating your company’s assets, systems, customer relationships, and operational capacity at current market rates.

Manufacturing firms and asset-heavy businesses in Phoenix, AZ, often benefit from this perspective. It establishes a floor value, in that buyers recognize they would spend more building than acquiring. For businesses with proprietary processes, specialized equipment, or established distribution networks, replacement cost provides leverage during negotiations.

Industry Rule-of-Thumb Valuations

Every industry has its benchmarks. Restaurants trade at multiples of revenue. Medical practices sell based on patient counts and procedure mix. Retail businesses move at inventory-plus-goodwill formulas. These rules of thumb aren’t perfect, but they provide quick reality checks.

Our certified business valuation services in Phoenix incorporate industry-specific multiples from actual transactions. We’ve worked with advisory firms, manufacturers, hospitality businesses, and IT companies, each having distinct valuation conventions. Rules of thumb start conversations; rigorous analysis closes deals.

Choose Your Valuation Method

The right approach depends on your transaction type, industry, and timeline. Exit planning typically requires a comprehensive analysis using multiple methods. Litigation support demands approaches that withstand courtroom scrutiny. Funding rounds need methodologies that investors respect.

Most business valuation appraisal engagements benefit from combining methods. The comparable approach might establish market positioning, while discounted cash flow tests investor return assumptions. Asset-based analysis confirms that the underlying value supports the asking price. Convergence among methods strengthens credibility.

Ready for a valuation that stands up to scrutiny? Contact our team for certified business valuation services built around your specific situation.

Frequently Asked Questions

How can different valuation methods produce significantly different results?

Absolutely. A technology company with minimal physical assets might appear low-value under asset-based methods but show strong value using discounted cash flow or market comparables. That’s why we typically employ multiple approaches and reconcile the results. The variation itself tells a story about your business model, risk profile, and market position. Our job is to explain what each number means and which matters most for your specific transaction.

How do you choose the right valuation method?

We assess your industry, financial history, asset structure, and purpose of valuation. Then we apply the methods that produce the most accurate, defensible result for your situation.

How often should established businesses get formal valuations?

Most business owners benefit from valuations every 3-5 years during normal operations, with updates triggered by significant events — major capital investments, market disruptions, ownership changes, or strategic planning milestones. Regular valuations help you track enterprise value trends, identify value drivers worth strengthening, and avoid surprises when transaction opportunities emerge. Think of it as a financial physical exam — boring when everything’s healthy, invaluable when decisions demand accurate baseline data.